The Support Strategist

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Our mission

Our goal is to strengthen our clients relationships with their customers by helping them…

  • Improve their customers’ whole product experience
  • Understand how to use value-added services to create a sustained competitive advantage
  • Evolve from a cost-center-based product support methodology to a revenue generating, value-added customer services model

Our process

While the process we use is optimized for each engagement, we generally proceed by...

  1. Surveying the client's customer support satisfaction
  2. Understanding existing support offering and gaps
  3. Investigating support/service opportunities
  4. Formulating a plan and facilitating its adoption
  5. Validating the client's customer satisfaction improvement

Our services

We offer our clients a variety of services:

  • Surveying customer preferences
  • Building customer-prioritized websites
  • Developing marketing and sales plans
  • Communicating Your Value consulting
  • R&D/marketing team facilitation
  • Educational marketing workshops
  • Customer-driven process implementation and change management

and many more. Our job is to select from our portfolio the most effective and efficient path to a solution for each client situation.

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Welcome to our website

Welcome to the home of The Support Strategist. We are focused on Customer Advocacy marketing.

Customer Advocacy — it isn’t about the latest fad in business management processes. Customer Advocacy goes beyond relationship marketing, even beyond customer loyalty initiatives. It likely involves transformational changes to make it happen.

Where does it start? With your customer, of course.

Learn more about Customer Advocacy

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